Andrew Goodwin's theory

Andrew Goodwin's theory

 

 

 

In Andrew Goodwin's 'dancing in the distraction factory' he discusses six points in connection with his theory on music videos.

 

 

The six points are as followed;

 

1. Music videos demonstrate genre characteristcis.

 

2. There is a relationship between lyrics and visuals.

 

3. There is a relationship between music and visuals.

 

4. The demands of the record label will include the need for lots of close ups of the artist and the artist may develop motifs which recur across their work (a visual style).

 

5. There is frequently reference to notion of looking and particularly voyeristic treatment of the female body.

 

6. There is often intertexual reference (to films, tv programmes, other music, videos etc).

 

An example of a music video that uses Goodwin's theory is 50 Cent's candy shop video. this music video uses voyeurism. Andrew Goodwin feels that in music videos there is frequently voyeristic treatment of the female body. This music video also demonstartes genre characteristics, as many R&B music videos include the same things such as girls, money and cars and this video includes exactly these.

 

In candy shop right near the begginning it shows 50 cent looking in on the girls.

 

 

Also it shows the women in the video in a very sexual way wearing tight clothes, or minimal clothing. This is a very stereotypic R&B style video.

 

 

In the majority of R&B music videos the women in them are shown as very flirty and sexual by the way they act, dance and the clothes they are wearing as in this video the women are wearing small tight clothes or even underwear in some cases. Also the dancing they do is very sexual and flirty.

 

 

 Another music video that refelects one of Andrew Goodwin's theories is; is natasha bedingfield's these words this is a good example of andrew goodwin's theory that there is a relationship between music and visuals. Andrew Goodwin identified that the visuals in a music video may be edited in time to the beat or rhythm of the song.



In natasha bedingfield's these words video her actions and the camera movements fit in with the rhythm of the music. For example; they change camera shots at the same speed of the music beats, another example is when natasha bedingfield cuts three flowers it is in time with the rhythm of the music and her singing.



Dear Moderator

My name is Laura-Rose Wilson, my candidate number is 8305 and my centre number is 16829.

I have enjoyed creating a front cover, contents page and double page spread for my music magazine LOUD, and I have learnt many things such as being able to use photoshop easily and to be able to create a prezzi.

I hope you enjoy the work that I have produced.

This is the front cover and contents page of my st marks sixth form magazine for my preliminary task. I have re-posted it so it is up the top so that it is easily seen when being viewed by the moderator.

Evaluation

http://prezi.com/6zwh4kp1a64g/music-magzine-evaluation/

This is my music magazine LOUD's evaluation in the form of a prezi.

 This is my magazine's double page spread, I continued the colour scheme from my front cover and contents page onto the double page spread. Also I have got the LOUD logo on the double page spread as well as the contents page so that the readers will will know where this page is from.

This is the contents page for my music magazine LOUD, I have continued the colour scheme from my front over onto the contents page. On this page I have included an image of Daniel who is from the main story of my magazine, I also have placed a picture of another singer on the contents page to show the readers who else is in the magazine. For the featuring stories I have numbered that on what pages they are on then and given it a heading and then underneath put in more detail what this page/pages contain.

Front cover

This is my finished front cover for my music magazine LOUD. The reason I chose the name LOUD for my magazine as I felt that it fit best with the genre of music and I wanted a short and memorable name for my readers. I decided on a colour scheme of the colours pink, white and black to carry throughout my magazine so that you can see how they are all together. I also used yellow and green so that they stand out and fit in with the pop genre, as pop music tends to be recognised as bright and loud and exciting and this is what I wanted my magazine to present.